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Temario

MODULE 1. STRATEGIC MANAGEMENT OF THE HOTEL

MODULE 2. OPERATIONAL MANAGEMENT OF THE HOTEL ESTABLISHMENT I

MODULE 3. OPERATIONAL MANAGEMENT OF THE HOTEL ESTABLISHMENT II

MODULE 4. HOTEL MARKETING

MODULE 5. REVENUE MANAGEMENT

MODULE 6. EVENT ORGANIZATION

MODULE 7. HUMAN RESOURCES MANAGEMENT

MODULE 8. FINAL PROJECT

Plan de estudios

Resumen salidas profesionales
With this Master´s Degree in Hospitality Management, you will gain a solid foundation to pursue your professional career in the hotel and service industry through a comprehensive understanding of operational, strategic, and customer service management within the hospitality sector. This course will equip you with advanced skills in areas such as hotel management, strategic planning, tourism marketing, event management, and leadership of multicultural teams. Moreover, the focus on sustainable management and innovation prepares you to tackle contemporary sector challenges, providing you with a competitive edge and opening up professional opportunities in hotels, resorts, restaurants, event companies, and other organizations.

Objetivos
- To understand strategic management in the hotel and service industry. - To learn leadership skills for multicultural teams in hospitality. - To acquire advanced techniques in tourism marketing and event management. - To understand global and emerging trends in the hospitality industry. - To master tools and innovative technologies for hotel management. - To evaluate customer service quality and apply continuous improvement techniques.
Salidas profesionales
Career opportunities available with this Master´s Degree in Hospitality Management include roles related to management in hotels, resorts, restaurants, and event companies. Additionally, you can explore opportunities in tourism consultancy, sustainable tourism, destination management, and entrepreneurship in the hospitality industry.
Para qué te prepara
This Master´s Degree in Hospitality Management prepares you to lead and efficiently manage hotel and service businesses in the global tourism industry. You will acquire skills in strategic management, tourism marketing, team leadership, and sustainability. These will allow you to tackle challenges and seize opportunities in the hotel industry towards business success.

A quién va dirigido
This Master´s Degree in Hospitality Management is aimed at professionals in the hotel and service sector, university graduates interested in pursuing a career in hotel management, as well as entrepreneurs and individuals seeking to expand their knowledge in tourism marketing, team leadership, and sustainable management.

Metodología
Aprendizaje online gif Aprendizaje online
Aprendizaje 100% online
Plataforma web en la que se encuentra todo el contenido de la acción formativa. A través de ella podrá estudiar y comprender el temario mediante actividades prácticas, autoevaluaciones y una evaluación final.
Campus virtual Campus virtual
Campus virtual
Accede al campus virtual desde cualquier dispositivo, las 24 horas del día. Contando con acceso ilimitado a los contenidos de este curso.
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Equipo docente especializado
El alumnado cuenta con un equipo de profesionales en esta área de formación, ofreciéndole un acompañamiento personalizado.
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Centro del estudiante
Contacta a través de teléfono, chat y/o email. Obtendrás una respuesta en un tiempo máximo de 24/48 horas en función de la carga docente.

Titulación de master´s degree in hospitality management

Master´s Degree in Continuing Education in Hospitality Management (60 ECTS credits) by Antonio de Nebrija University
NebrijaEUROINNOVA
NEBRIJA_MASTER_DIPLOMA

Claustro docente

Euroinnova International Online Education
Carmen Cristina Rodríguez Bayo

Docente de la facultad de inversiones y finanzas

Euroinnova International Online Education
Jesús Morales Domínguez

Docente de la facultad de turismo

Euroinnova International Online Education
Silvia Jesús Garrido

Docente de la facultad de turismo

Euroinnova International Online Education
ángeles Morón

Docente de la facultad de turismo

Euroinnova International Online Education
álvaro Alarcón

Docente de la facultad de turismo

Euroinnova International Online Education
Almudena Martínez Martínez

Docente de la facultad de turismo

Euroinnova International Online Education
Alberto Pérez Expósito

Docente de la facultad de turismo

Euroinnova International Online Education
Jorge

Docente

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Metodología MyLxp

Master's Degree in Hospitality Management

Do you want to delve into the field of hotel management? Do you want to learn leadership skills for multicultural teams in hospitality and acquire advanced techniques in tourism marketing and event management? Are you interested in understanding global and emerging trends in the hospitality industry? Can’t establish a fixed study schedule due to your work commitments? If so, Euroinnova offers you this Master’s Degree in Hospitality Management, so you can prepare at your own pace and from anywhere.

Can’t travel to take this course? Euroinnova provides you with all the conveniences possible

MASTER´S DEGREE IN HOSPITILITY MANAGEMENT

Why are marketing techniques important for tourism?

In an increasingly connected and competitive world, marketing techniques for tourism have become an essential tool to attract visitors and promote the economic growth of destinations.

First, tourism marketing allows regions to highlight their unique and differentiating attractions, creating a clear identity that resonates with potential travelers. This not only increases the destination’s visibility but also influences tourists’ positive perceptions.

Moreover, well-executed marketing strategies can boost the local economy by increasing the influx of visitors who consume products and services during their stay. From hotels to restaurants and recreational activities, everyone benefits from the constant flow of tourists attracted by effective campaigns. Finally, in an environment where sustainability is key, tourism marketing also plays a crucial role in educating travelers about responsible practices and aligning their expectations with the reality of the destination.

For all these reasons, investing in marketing techniques for tourism is not only necessary but strategic for ensuring sustainable and prosperous development in the tourism sector.

What will you learn with this Master’s Degree in Hospitality Management?

By embarking on the Master’s Degree in Hospitality Management, you will immerse yourself in a program designed to transform your perspective and skills within the hotel industry.

First, you will acquire a deep understanding of hotel operations and customer service, two fundamental pillars for any professional in the field.

Additionally, you will develop strategic skills in financial management and specialized marketing, enabling you not only to manage a hotel establishment efficiently but also to position it competitively in the global market. You will learn how to lead teams effectively, fostering an organizational culture that prioritizes excellence and innovation.

The program also gives you the opportunity to explore emerging trends such as sustainability in hospitality and the impact of new technologies. All of this is complemented by real-life case studies that will prepare you to face the current challenges of the industry. In short, this master’s is a solid investment in a successful and rewarding career in the hospitality world.

What are the main tools and innovative technologies for hotel management?

The main tools transforming this sector include advanced property management systems (PMS), which enable efficient reservation and service management. Additionally, data analysis platforms offer valuable insights into customer behavior, allowing hotels to customize experiences and enhance guest satisfaction.

Artificial intelligence is also playing a crucial role by automating administrative tasks and providing personalized recommendations to customers. On the other hand, mobile apps have revolutionized how guests interact with hotel services, from check-in to requesting additional services.

Incorporating these technologies not only optimizes daily operations but also significantly enhances the guest experience. In summary, by adopting these technological innovations, hotels can offer a more personalized and efficient service, ensuring their success in an increasingly demanding market.

Want to continue specializing in the field? We offer a wide variety of courses and master’s programs so you can choose the one that best suits your needs.

Take advantage of all the benefits we have for you. Get your qualification, specializing in the field, completely online. Enjoy our distance learning mode and effectively learn all the necessary guidelines and concepts to become a true professional.

This program is designed to provide you with the skills and knowledge necessary to stand out in a competitive and dynamic sector like hospitality.

With a practical and up-to-date approach, our master’s offers comprehensive training, covering everything from operational management to strategic leadership. You will learn from renowned industry experts who will share their real-life experience and guide you through practical cases that reflect the current challenges of the sector.

Don’t miss the opportunity to become the professional you’ve always wanted to be. Enroll now and begin building a successful future with our Master’s Degree in Hospitality Management.

The time is now!

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