Course in Customer Relationship Management (CRM)

Course customer relationship management

Name: Course customer relationship management
Price: 360 EUR

4,6

486 alumnos

Entidad(es):

Modalidad

Online

Duración - Créditos

200 horas

Becas y

Financiación

Plataforma Web

24 Horas

Centro Líder

formación online

Acompañamiento

Personalizado

Reconocidos por:

Acreditados como:

Temario

UNIT 1. THE NEW DIGITAL CUSTOMER

UNIT 2. DIAGNOSIS OF CUSTOMER EXPERIENCE

UNIT 3. DESIGN AND INNOVATION OF CUSTOMER EXPERIENCES

UNIT 4. CUSTOMER RELATIONSHIP MANAGEMENT (CRM)

UNIT 5. MANAGING CUSTOMER SERVICE ON SOCIAL MEDIA

UNIT 6. MEASURING CUSTOMER EXPERIENCE

UNIT 7. KEY INDICATORS AND MODELS

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Plan de estudios

Resumen salidas profesionales

The Course in Customer Relationship Management (CRM) is your gateway to mastering one of today's most sought-after skills. With businesses increasingly focusing on personalized customer interactions, the demand for CRM expertise is soaring. This course offers you the opportunity to dive into the dynamics of the new digital customer, understand and innovate customer experiences, and effectively manage client interactions across social media platforms. You'll learn to diagnose customer experiences and measure them using key indicators, equipping yourself with the knowledge to enhance customer satisfaction and loyalty. Our comprehensive curriculum is designed to provide you with the skills to transform customer relationships and drive business success. Embrace this chance to elevate your career prospects in a booming industry, all from the convenience of your own environment. Join us and become a leader in customer relationship management.

Objetivos

- Understand the digital customer's evolving needs and behaviors. - Analyze and diagnose current customer experience challenges. - Design innovative strategies for enhancing customer experiences. - Implement effective CRM practices to boost customer loyalty. - Manage customer interactions and service via social media platforms. - Measure and evaluate customer experience using key metrics. - Apply key indicators and models to improve customer satisfaction.

Salidas profesionales

- CRM Specialist: Optimize customer interactions and data management - Customer Experience Designer: Innovate and enhance customer journeys - Social Media Customer Service Manager: Handle and improve client interactions on digital platforms - Data Analyst: Evaluate key performance indicators for customer satisfaction - Customer Success Manager: Ensure client retention and loyalty through strategic relationship-building

Para qué te prepara

This course prepares you to effectively manage customer relationships by understanding the needs of the digital customer and diagnosing their experiences. You'll learn to design and innovate customer experiences, utilize CRM tools, and manage customer service on social media platforms. Additionally, you'll be equipped to measure customer experience and interpret key indicators, enabling you to enhance customer satisfaction and loyalty through data-driven strategies.

A quién va dirigido

The Course in Customer Relationship Management (CRM) is designed for professionals and graduates in the field who are eager to enhance or update their skills. Ideal candidates include those interested in understanding the digital customer, improving customer experience design, managing customer service on social media, and mastering CRM strategies and key performance indicators.

Metodología

Aprendizaje 100% online

Plataforma web en la que se encuentra todo el contenido de la acción formativa. A través de ella podrá estudiar y comprender el temario mediante actividades prácticas, autoevaluaciones y una evaluación final.

Campus virtual

Accede al campus virtual desde cualquier dispositivo, las 24 horas del día. Contando con acceso ilimitado a los contenidos de este curso.

Equipo docente especializado

El alumnado cuenta con un equipo de profesionales en esta área de formación, ofreciéndole un acompañamiento personalizado.

Centro del estudiante

Contacta a través de teléfono, chat y/o email. Obtendrás una respuesta en un tiempo máximo de 24/48 horas en función de la carga docente.

Titulación de course customer relationship management

Degree Issued and Endorsed by INESEM Business School. “Non-Official Education and Not Leading to the Award of an Official Degree or Certificate of Professionalism”.